It is time to sit up, pay attention, and jump aboard the trend train. To help, here is our beginner’s guide to the SS18 trends directly from the catwalk.
We have conducted our SS18 trends research and we believe it is time to point out the trends in advance for next season’s wardrobe plans. I am sure we all agree that it is never too early to begin the clothing wish list, particularly if you are in hope of getting your hands on a Moontide beach fashion piece. So, what did we learn from the Paris Fashion Week whirl?
1. Pastel Colours
The delicate sugar-almond shades have shaken off their Hyacinth Bucket (pronounced “boo-kay”) association and turned into a fashion statement. Based on Preen’s standout show, and inspired by the various saris with women’s rights movements, we now know how to be powerful with a pretty finish. One-shouldered dresses with draped shapes in the most delicate shades of green and pale pink are the new trend. Moreover, lilac is set to have a major return – so buy your lilac bag now!
2. Checked Prints
Many people consider checks to be a winter-exclusive design; however, they are making an appearance in the spring print of It. The folksy-style gingham prints available at Loewe, along with the blue plaids and sweet reds from Alexander McQueen, make prints a good alternative for 2018. Prepare to fill your bright shopper-bag with lots of checked prints from an additional checked bag at Mary Katrantzou to checked tights from Fendi!
Minimalism is so last season with the maximalist mood being seen in major fringing along all clothing. Ranging from hemlines and bags to the swishing fringes across necklines, it is now possible to find fringing to almost any piece of clothing. Of course, the like is not as hippy-haute couture or wishy-washy; we’re talking car-wash polish and ready to shimmy away in one of Erdem or Calvin Klein’s dresses.
4. Beach Clothing
According to Marc Jacobs, a mad mash-up of rainbow colours, swirled prints, and turbans are the best way to enjoy the summer. Now imagine 1960s Palm Beach socialite Lilly Pulitzer drenched in this sun-drenched style, then take it up a few more notches! Gucci shows us how to pull off this trend with the latest Hawaiian print two-piece beachwear teamed with a pile of necklaces and glittery gloves as the notches up!
5. Suit Shorts
Shorts. Boring and basic. Lurking in the back of a wardrobe only to be pulled out during a holiday when no person is looking and all the sundresses are stained with ice-cream; or so we thought! In 2018, the summer fashions are changing our association with shorts and a risk in the statement of this clothing item is being seen. Ranging from the silky boxers from Louis Vuitton to the high-waisted leather shorts from Saint Laurent, shorts suits are now available. You read right, fashion trends this summer are suit shorts – shorts with tailoring that finishes at the knee.
6. Transparent Rain Macs
Karl Lagerfeld is the only designer to develop a full ecosystem for the Chanel Paris Fashion Show by building a cliff scene inside the French Grand Palais including live waterfalls and cascading streams. Whether this is a sign for practical fashion problem solving or a statement on climate change, Lagerfeld introduced a trend that will be walking around for the rest of the year and covering us up for spring showers. Now we have transparent rain hats and transparent rain macs – we have never seen this designer so practical. Valentina also provided macs in his ‘It’ line – now there’s a statement we never thought we’d make.
7. Floral Dresses
Summer would not be summer without some form of pretty dresses and flowers, and this season does not disappoint. The prize for the sweetest floral goes to the Liberty prints available at Chloe and Loewe. Of course, there are various other lovely floral dresses available if you are not brave enough to take on the current trend of walking around with your underwear showing. Emilia Wickstead promotes a high-neck blouse with shorts.