Tires had never been sexy until Treadwear advertising campaign by Carl Elkins for Goodyear was done. This fashion style of tires wrapped around the body is kind of weird yet amazing- Goodyear Dunlop tires are known to be durable and weather-resistant, the campaign is showcasing the luxurious lifestyle of automobile parts, Goodyear! I like the genius concept actually! As you can see in the photographs below.
Let me know what you think of this art work! Feel free to comment below.